Sunday, 21 December 2014

Translating individual knowledge into Organisational knowledge


Translating individual knowledge into Organisational knowledge

I have a few important questions.

How does one institutionalize the knowledge and expertise gained by an individual? Why is it important for the Organisation? Does sharing these insights bring insecurity to an individual?

Well, we shall try and discuss the first question. How does one institutionalize the knowledge and expertise gained by an individual?

In 1985, product developers at Osaka based Matsushita Electric Company were hard at work on a new home bread making machine.  They were having trouble in getting the machine to knead the dough correctly. The crust of the bread used to get overcooked and the inside was hardly cooked.

The gist of what was done is as follows.

The best bread making hotel was identified. An engineer from Matushita electric understood the process in detail from the master chef who was an expert in making the best bread in town. The engineer then translated the understanding to the project team responsible for making the bread home machine.

The knowledge transfer may happen in one of the four ways.

1.       Tacit to tacit: One person shares his knowledge with the other person. In the bread making example, it’s the sharing of knowledge, process and skill by the master chef with the engineer. Look at some of the skills like that of a blacksmith. One person passes on the knowledge and skill to the next generation and so on…

2.       Explicit to explicit: This is when one individual puts discrete pieces of information together to form a new whole. A project management office for example may ask for different kinds of information from various teams/department and create a new insight altogether.

3.       Tacit to explicit: When the knowledge known to one individual is shared in such a way that it can be translated into a process. In the example of bread making machine, when the engineer is able to articulate the learning from the master chef to the project team, it can be termed as tacit to explicit knowledge transfer.

4.       Explicit to tacit: The new explicit knowledge is shared across the Organisation. When this is done, the other employees begin to use it, internalize it and broaden their capabilities. This enables them to reframe their own tacit knowledge.

Today technology plays a very important role in the manner in which the knowledge is created and captured in the company. Many companies have kept innovation at the center of the strategy. This becomes one of the big differentiators for them.  

So we find Organisations using many innovation models or concepts or practices. Some of them are innovation councils, hackethons, innovation champs, Idea incubations, crowd sourcing and many more. This allows them to generate new ideas effectively, fail cheaply, get the filtered ideas and incubate them. Finally leading the chaos to a concept and scale it into a new business opportunity.

I am sure you have come across many such examples. From small process change innovations that help reduce time and better customer experience to paradigm shifting innovations like a car @ $2000 (Tata Nano) or manufacturing a portable imaging device at one-tenth of the cost that can be taken to patients for health check-ups (GE).

So does it help us as consumers and contributors to knowledge creation and innovation?

As consumers these innovation practices helps us with more and more innovative options and access on products and services.

As an Organisation citizen it allows us to participate in the process and enhance our own tacit framework.

It allows us a great opportunity to contribute and make this world an even better place to live.